Being a constantly evolving and ever-changing field of study, Content Marketing has been growing and developing based on the demands of the masses. Talking about history, the base of mass content dispersal lies in the printing press, which is said to be the first of its type that dealt in creating ‘copies’. Back then these were large mechanical machines often operated by a human.
However, today, a complete nation could be reached out in maximum of a few seconds. If a major event is at hands and if by any chances the media gets a sniff of it, the hashtags on Twitter and other social networking sites will fill these sites and there will not be any way of ensuring a safe exit out of these, simply meaning content on some major event can easily go viral. This often leads to a sharp following of the news by news sites leading to a complete multiplicity of ‘spiced up’ versions of the story making its round in the news feeds of different social networking sites like Facebook.